Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
84AFF0
RGB
132, 175, 240
HSL
216, 78%, 73%
HSB
216, 45%, 94%
CMYK
45, 27, 0, 6
LAB
70, -2, -38
LCH
70, 38, 267
OKLCH
0.75, 0.11, 258
XYZ
41, 42, 88
LUV
70, -22, -59
HWB
216, 52%, 6%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.