Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
84D2FF
RGB
132, 210, 255
HSL
202, 100%, 76%
HSB
202, 48%, 100%
CMYK
48, 18, 0, 0
LAB
80, -16, -30
LCH
80, 34, 242
OKLCH
0.83, 0.10, 235
XYZ
51, 58, 103
LUV
80, -35, -45
HWB
202, 52%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.