Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8CA0BC
RGB
140, 160, 188
HSL
215, 26%, 64%
HSB
215, 26%, 74%
CMYK
26, 15, 0, 26
LAB
65, -2, -17
LCH
65, 17, 262
OKLCH
0.70, 0.05, 257
XYZ
32, 34, 52
LUV
65, -12, -25
HWB
215, 55%, 26%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.