Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8DB5EF
RGB
141, 181, 239
HSL
216, 75%, 75%
HSB
216, 41%, 94%
CMYK
41, 24, 0, 6
LAB
72, -3, -34
LCH
72, 34, 265
OKLCH
0.77, 0.09, 258
XYZ
43, 45, 88
LUV
72, -21, -53
HWB
216, 55%, 6%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.