Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8EC6CF
RGB
142, 198, 207
HSL
188, 40%, 68%
HSB
188, 31%, 81%
CMYK
31, 4, 0, 19
LAB
76, -17, -11
LCH
76, 20, 212
OKLCH
0.79, 0.06, 208
XYZ
43, 51, 67
LUV
76, -27, -13
HWB
188, 56%, 19%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.