Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
8ECDF7
RGB
142, 205, 247
HSL
204, 87%, 76%
HSB
204, 43%, 97%
CMYK
43, 17, 0, 3
LAB
79, -13, -27
LCH
79, 30, 245
OKLCH
0.82, 0.09, 238
XYZ
50, 56, 96
LUV
79, -30, -42
HWB
204, 56%, 3%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.