Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
92DFFD
RGB
146, 223, 253
HSL
197, 96%, 78%
HSB
197, 42%, 99%
CMYK
42, 12, 0, 1
LAB
85, -19, -23
LCH
85, 30, 230
OKLCH
0.86, 0.09, 225
XYZ
56, 66, 103
LUV
85, -36, -33
HWB
197, 57%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.