Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
94388A
RGB
148, 56, 138
HSL
307, 45%, 40%
HSB
307, 62%, 58%
CMYK
0, 62, 7, 42
LAB
40, 47, -27
LCH
40, 54, 330
OKLCH
0.50, 0.16, 332
XYZ
18, 11, 25
LUV
40, 43, -44
HWB
307, 22%, 42%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.