Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
986090
RGB
152, 96, 144
HSL
309, 23%, 49%
HSB
309, 37%, 60%
CMYK
0, 37, 5, 40
LAB
48, 29, -17
LCH
48, 34, 330
OKLCH
0.57, 0.10, 332
XYZ
22, 17, 29
LUV
48, 29, -29
HWB
309, 38%, 40%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.