Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
98AED8
RGB
152, 174, 216
HSL
219, 45%, 72%
HSB
219, 30%, 85%
CMYK
30, 19, 0, 15
LAB
71, -1, -24
LCH
71, 24, 269
OKLCH
0.75, 0.07, 263
XYZ
40, 42, 71
LUV
71, -13, -37
HWB
219, 60%, 15%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.