Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
997CA1
RGB
153, 124, 161
HSL
287, 16%, 56%
HSB
287, 23%, 63%
CMYK
5, 23, 0, 37
LAB
56, 17, -15
LCH
56, 23, 317
OKLCH
0.63, 0.06, 319
XYZ
27, 24, 37
LUV
56, 14, -26
HWB
287, 49%, 37%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.