Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9CD2F5
RGB
156, 210, 245
HSL
204, 82%, 79%
HSB
204, 36%, 96%
CMYK
36, 14, 0, 4
LAB
81, -12, -23
LCH
81, 26, 243
OKLCH
0.84, 0.07, 237
XYZ
53, 60, 95
LUV
81, -27, -35
HWB
204, 61%, 4%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.