Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
9D779B
RGB
157, 119, 155
HSL
303, 16%, 54%
HSB
303, 24%, 62%
CMYK
0, 24, 1, 38
LAB
55, 20, -13
LCH
55, 24, 326
OKLCH
0.62, 0.07, 328
XYZ
26, 23, 34
LUV
55, 19, -23
HWB
303, 47%, 38%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.