Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9FCADE
RGB
159, 202, 222
HSL
199, 49%, 75%
HSB
199, 28%, 87%
CMYK
28, 9, 0, 13
LAB
79, -11, -15
LCH
79, 19, 233
OKLCH
0.81, 0.05, 228
XYZ
49, 55, 77
LUV
79, -22, -21
HWB
199, 62%, 13%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.