Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
A34F8A
RGB
163, 79, 138
HSL
318, 35%, 47%
HSB
318, 52%, 64%
CMYK
0, 52, 15, 36
LAB
46, 41, -17
LCH
46, 44, 338
OKLCH
0.55, 0.13, 340
XYZ
22, 15, 26
LUV
46, 46, -31
HWB
318, 31%, 36%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Purple
#800080
Royal Purple
#7851A9
Amethyst
#9966CC
Orchid
#DA70D6
Eggplant
#614051
Deep Pink
#FF1493
Cerise
#DE3163
Browse every named pink on shades of pink, or all families on colors.