Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
A49DBB
RGB
164, 157, 187
HSL
254, 18%, 67%
HSB
254, 16%, 73%
CMYK
12, 16, 0, 27
LAB
66, 7, -15
LCH
66, 16, 296
OKLCH
0.71, 0.04, 296
XYZ
36, 36, 52
LUV
66, 2, -23
HWB
254, 62%, 27%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.