Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
A5D5EA
RGB
165, 213, 234
HSL
198, 62%, 78%
HSB
198, 29%, 92%
CMYK
29, 9, 0, 8
LAB
82, -13, -16
LCH
82, 20, 231
OKLCH
0.85, 0.06, 227
XYZ
54, 62, 87
LUV
82, -24, -22
HWB
198, 65%, 8%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.