Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
A63E08
RGB
166, 62, 8
HSL
21, 91%, 34%
HSB
21, 95%, 65%
CMYK
0, 63, 95, 35
LAB
41, 42, 50
LCH
41, 65, 50
OKLCH
0.50, 0.15, 42
XYZ
17, 12, 2
LUV
41, 85, 34
HWB
21, 3%, 35%
Pantone
476 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.