Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
A76995
RGB
167, 105, 149
HSL
317, 26%, 53%
HSB
317, 37%, 65%
CMYK
0, 37, 11, 35
LAB
52, 30, -13
LCH
52, 33, 336
OKLCH
0.60, 0.10, 338
XYZ
26, 20, 31
LUV
52, 34, -25
HWB
317, 41%, 35%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Royal Purple
#7851A9
Amethyst
#9966CC
Lavender
#B57EDC
Lilac
#C8A2C8
Orchid
#DA70D6
Eggplant
#614051
Cerise
#DE3163
Browse every named pink on shades of pink, or all families on colors.