Back to all colors

Lilac

#B390A9

A balanced, moderate lilac — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.

Meaning

Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.

Applications

Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.

Conversion

HEX
B390A9
RGB
179, 144, 169
HSL
317, 19%, 63%
HSB
317, 20%, 70%
CMYK
0, 20, 6, 30
LAB
64, 17, -8
LCH
64, 19, 335
OKLCH
0.69, 0.05, 337
XYZ
36, 32, 42
LUV
64, 19, -15
HWB
317, 56%, 30%
Pantone
5285 C

Harmonies

Analogous
Complementary
Split Complementary
Triadic
Tetradic
Square

Shades & tints

Similar named colors

Browse every named pink on shades of pink, or all families on colors.