Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
B591AB
RGB
181, 145, 171
HSL
317, 20%, 64%
HSB
317, 20%, 71%
CMYK
0, 20, 6, 29
LAB
64, 17, -8
LCH
64, 19, 334
OKLCH
0.70, 0.06, 336
XYZ
37, 33, 43
LUV
64, 19, -16
HWB
317, 57%, 29%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.