Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
B699B2
RGB
182, 153, 178
HSL
308, 17%, 66%
HSB
308, 16%, 71%
CMYK
0, 16, 2, 29
LAB
66, 14, -9
LCH
66, 17, 328
OKLCH
0.72, 0.05, 331
XYZ
39, 36, 47
LUV
66, 15, -16
HWB
308, 60%, 29%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.