Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
B8D4EA
RGB
184, 212, 234
HSL
206, 54%, 82%
HSB
206, 21%, 92%
CMYK
21, 9, 0, 8
LAB
83, -6, -14
LCH
83, 15, 247
OKLCH
0.86, 0.04, 242
XYZ
58, 63, 87
LUV
83, -15, -21
HWB
206, 72%, 8%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.