Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
BAE5FF
RGB
186, 229, 255
HSL
203, 100%, 86%
HSB
203, 27%, 100%
CMYK
27, 10, 0, 0
LAB
89, -10, -17
LCH
89, 20, 240
OKLCH
0.90, 0.06, 235
XYZ
66, 74, 105
LUV
89, -22, -26
HWB
203, 73%, 0%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.