Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
BDDCCC
RGB
189, 220, 204
HSL
149, 31%, 80%
HSB
149, 14%, 86%
CMYK
14, 0, 7, 14
LAB
85, -13, 4
LCH
85, 14, 162
OKLCH
0.87, 0.04, 163
XYZ
57, 66, 67
LUV
85, -16, 9
HWB
149, 74%, 14%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named green on shades of green, or all families on colors.