Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
C0DBFD
RGB
192, 219, 253
HSL
213, 94%, 87%
HSB
213, 24%, 99%
CMYK
24, 13, 0, 1
LAB
86, -4, -20
LCH
86, 20, 259
OKLCH
0.88, 0.06, 254
XYZ
65, 69, 103
LUV
86, -15, -31
HWB
213, 75%, 1%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.