Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
C368BB
RGB
195, 104, 187
HSL
305, 43%, 59%
HSB
305, 47%, 76%
CMYK
0, 47, 4, 24
LAB
57, 46, -28
LCH
57, 53, 329
OKLCH
0.65, 0.16, 331
XYZ
36, 25, 50
LUV
57, 45, -50
HWB
305, 41%, 24%
Pantone
Rhodamine Red C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.