Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CAE0CD
RGB
202, 224, 205
HSL
128, 26%, 84%
HSB
128, 10%, 88%
CMYK
10, 0, 8, 12
LAB
87, -10, 7
LCH
87, 12, 147
OKLCH
0.89, 0.03, 149
XYZ
62, 70, 68
LUV
87, -11, 12
HWB
128, 79%, 12%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.