Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
CC0706
RGB
204, 7, 6
HSL
0, 94%, 41%
HSB
0, 97%, 80%
CMYK
0, 97, 97, 20
LAB
44, 68, 57
LCH
44, 89, 40
OKLCH
0.53, 0.22, 29
XYZ
25, 13, 1
LUV
44, 141, 31
HWB
0, 2%, 20%
Pantone
186 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.