Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
CC1700
RGB
204, 23, 0
HSL
7, 100%, 40%
HSB
7, 100%, 80%
CMYK
0, 89, 100, 20
LAB
44, 66, 59
LCH
44, 89, 42
OKLCH
0.54, 0.21, 31
XYZ
25, 13, 1
LUV
44, 138, 32
HWB
7, 0%, 20%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.