Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CCDCCA
RGB
204, 220, 202
HSL
113, 20%, 83%
HSB
113, 8%, 86%
CMYK
7, 0, 8, 14
LAB
86, -8, 7
LCH
86, 11, 139
OKLCH
0.88, 0.03, 142
XYZ
61, 68, 66
LUV
86, -8, 12
HWB
113, 79%, 14%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.