Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
CCDDDB
RGB
204, 221, 219
HSL
173, 20%, 83%
HSB
173, 8%, 87%
CMYK
8, 0, 1, 13
LAB
87, -6, -1
LCH
87, 6, 190
OKLCH
0.88, 0.02, 188
XYZ
64, 70, 77
LUV
87, -9, 0
HWB
173, 80%, 13%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.