Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
CEE8FF
RGB
206, 232, 255
HSL
208, 100%, 90%
HSB
208, 19%, 100%
CMYK
19, 9, 0, 0
LAB
91, -5, -14
LCH
91, 15, 249
OKLCH
0.92, 0.04, 245
XYZ
72, 78, 106
LUV
91, -15, -21
HWB
208, 81%, 0%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.