Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D0EDDC
RGB
208, 237, 220
HSL
145, 45%, 87%
HSB
145, 12%, 93%
CMYK
12, 0, 7, 7
LAB
91, -12, 5
LCH
91, 13, 158
OKLCH
0.92, 0.04, 160
XYZ
69, 79, 79
LUV
91, -15, 10
HWB
145, 82%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.