Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2CFC7
RGB
210, 207, 199
HSL
44, 11%, 80%
HSB
44, 5%, 82%
CMYK
0, 1, 5, 18
LAB
83, 0, 4
LCH
83, 4, 90
OKLCH
0.85, 0.01, 90
XYZ
59, 62, 63
LUV
83, 2, 7
HWB
44, 78%, 18%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.