Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2DDC2
RGB
210, 221, 194
HSL
84, 28%, 81%
HSB
84, 12%, 87%
CMYK
5, 0, 12, 13
LAB
87, -7, 12
LCH
87, 14, 122
OKLCH
0.88, 0.04, 125
XYZ
62, 69, 61
LUV
87, -5, 19
HWB
84, 76%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.