Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E9CFE2
RGB
233, 207, 226
HSL
316, 37%, 86%
HSB
316, 11%, 91%
CMYK
0, 11, 3, 9
LAB
86, 12, -6
LCH
86, 13, 333
OKLCH
0.88, 0.04, 335
XYZ
70, 67, 81
LUV
86, 14, -11
HWB
316, 81%, 9%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.