Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D2DDCB
RGB
210, 221, 203
HSL
97, 21%, 83%
HSB
97, 8%, 87%
CMYK
5, 0, 8, 13
LAB
87, -6, 8
LCH
87, 10, 130
OKLCH
0.88, 0.03, 133
XYZ
63, 70, 67
LUV
87, -5, 13
HWB
97, 80%, 13%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.