Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D4CFE4
RGB
212, 207, 228
HSL
254, 28%, 85%
HSB
254, 9%, 89%
CMYK
7, 9, 0, 11
LAB
84, 5, -10
LCH
84, 11, 296
OKLCH
0.86, 0.03, 297
XYZ
63, 64, 82
LUV
84, 2, -16
HWB
254, 81%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.