Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D4D0CA
RGB
212, 208, 202
HSL
36, 10%, 81%
HSB
36, 5%, 83%
CMYK
0, 2, 5, 17
LAB
84, 1, 4
LCH
84, 4, 80
OKLCH
0.86, 0.01, 78
XYZ
60, 63, 65
LUV
84, 3, 5
HWB
36, 79%, 17%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.