Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D8DDCD
RGB
216, 221, 205
HSL
79, 19%, 84%
HSB
79, 7%, 87%
CMYK
2, 0, 7, 13
LAB
87, -4, 7
LCH
87, 8, 118
OKLCH
0.89, 0.02, 121
XYZ
65, 71, 68
LUV
87, -2, 12
HWB
79, 80%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.