Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
D9EAD2
RGB
217, 234, 210
HSL
103, 36%, 87%
HSB
103, 10%, 92%
CMYK
7, 0, 10, 8
LAB
91, -9, 10
LCH
91, 13, 133
OKLCH
0.92, 0.04, 136
XYZ
70, 78, 72
LUV
91, -8, 16
HWB
103, 82%, 8%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.