Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DACCB4
RGB
218, 204, 180
HSL
38, 34%, 78%
HSB
38, 17%, 85%
CMYK
0, 6, 17, 15
LAB
83, 2, 14
LCH
83, 14, 81
OKLCH
0.85, 0.04, 81
XYZ
59, 61, 52
LUV
83, 10, 20
HWB
38, 71%, 15%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.