Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAD1CA
RGB
218, 209, 202
HSL
26, 18%, 82%
HSB
26, 7%, 85%
CMYK
0, 4, 7, 15
LAB
84, 2, 5
LCH
84, 5, 64
OKLCH
0.87, 0.01, 61
XYZ
62, 65, 65
LUV
84, 6, 6
HWB
26, 79%, 15%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
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