Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DAD8CF
RGB
218, 216, 207
HSL
49, 13%, 83%
HSB
49, 5%, 85%
CMYK
0, 1, 5, 15
LAB
86, 0, 5
LCH
86, 5, 96
OKLCH
0.88, 0.01, 96
XYZ
65, 69, 69
LUV
86, 2, 7
HWB
49, 81%, 15%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.