Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DADECC
RGB
218, 222, 204
HSL
73, 21%, 84%
HSB
73, 8%, 87%
CMYK
2, 0, 8, 13
LAB
88, -4, 8
LCH
88, 9, 114
OKLCH
0.89, 0.02, 117
XYZ
66, 72, 67
LUV
88, -1, 13
HWB
73, 80%, 13%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.