Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
DC1108
RGB
220, 17, 8
HSL
3, 93%, 45%
HSB
3, 96%, 86%
CMYK
0, 92, 96, 14
LAB
47, 71, 60
LCH
47, 93, 40
OKLCH
0.57, 0.23, 29
XYZ
30, 16, 2
LUV
47, 150, 33
HWB
3, 3%, 14%
Pantone
1665 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.