Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCD1CF
RGB
220, 209, 207
HSL
9, 16%, 84%
HSB
9, 6%, 86%
CMYK
0, 5, 6, 14
LAB
85, 4, 2
LCH
85, 4, 33
OKLCH
0.87, 0.01, 30
XYZ
64, 65, 68
LUV
85, 6, 3
HWB
9, 81%, 14%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.