Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCDBC4
RGB
220, 219, 196
HSL
57, 26%, 82%
HSB
57, 11%, 86%
CMYK
0, 0, 11, 14
LAB
87, -3, 11
LCH
87, 12, 103
OKLCH
0.89, 0.03, 105
XYZ
65, 70, 62
LUV
87, 2, 18
HWB
57, 77%, 14%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.