Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
DCE4C8
RGB
220, 228, 200
HSL
77, 34%, 84%
HSB
77, 12%, 89%
CMYK
4, 0, 12, 11
LAB
89, -6, 13
LCH
89, 14, 117
OKLCH
0.91, 0.04, 120
XYZ
68, 75, 66
LUV
89, -3, 20
HWB
77, 78%, 11%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.